Boomi revamps its metrics and analytics with Maxio Metrics

Boomi specializes in integration and automation software that helps its customers automate their businesses by integrating applications, databases, and APIs to create interconnected business processes. It is also a leading innovator in AI.

Boomi recognized the need to streamline its SaaS metric reporting and data analytics in order to adapt to various stakeholder requirements, which brought them to Maxio.

Read the Story

Since Boomi has implemented Maxio Metrics, they have leveraged the platform to gain strategic insights into their business in three significant ways:

  • Detailed breakdowns in reports have made a major impact on customer retention and acquisition by guiding them to new strategies.
  • Custom fields allow Boomi to tailor their SaaS metrics & analytics to provide precise, actionable insights tailored to different business needs.
  • Boomi utilizes custom dashboards to present complex data in a simplified manner, by reducing clutter and focusing only on essential data. These dashboards have become  critical tools in Boomi’s decision-making process

From complexity to clarity: Boomi’s enhanced decision-making with Maxio

One of the critical challenges Boomi faced was the need for in-depth SaaS metric that could adapt to varied stakeholder requirements. Maxio offers tons of “out-of-the-box” reports that Boomi utilizes and allows for customizable fields at multiple levels—transaction, item, and account.

This flexibility enables Boomi to adapt its reports to provide actionable insights for various business needs.

Boomi’s leadership teams and board members have provided overwhelmingly positive feedback. Maxio has helped Boomi redefine how they calculate critical SaaS metrics, like Annual Recurring Revenue (ARR), bringing clarity and accuracy to planning exercises.

Maxio Metrics has streamlined Boomi’s SaaS metric reporting processes and significantly enhanced the analytical capabilities that drive business decisions at all levels.

Boomi’s experience illustrates the potential of custom financial tools, proving that the right tools can create clear pathways to success.

  • Maxio is a great tool for all SaaS companies that want to get up and running in their ARR reporting very quickly. It allowed us to implement and get insights and reports into the hands of our stakeholders quickly, much quicker than we would be able to do without Maxio.

    MaryBlair Andersen, Boomi

    Senior Revenue Reporting Analyst

    • Meet other SaaS companies who love Maxio

      What are your biggest financial challenges?

      You can’t expect to build a highly profitable SaaS company through manual processes alone—especially when it comes to managing your finances.

      This guide shows you how Maxio automates accountants, controllers, and SaaS finance leaders’ day-to-day workload, and how it can eliminate your financial headaches for good.